“WHAT? IT’S DEAD? AND NOW I HAVE TO LEARN FACEBOOK MARKETING?”
I’d just burnt over a year learning SEO.
And now, every email in my inbox was telling me… it was dead!
And apparently, everyone was mass evacuating from Google to Facebook, and I had to ‘update’ my knowledge too or I’d get ‘left in the slums’.
But 2 years later:
.
.
.
“WHAT? IT’S DEAD? AND NOW I HAVE TO LEARN YOUTUBE MARKETING?”
I’d just burnt over a year learning Facebook.
And now, every email in my inbox was telling me it… was… dead!
And apparently, everyone was mass evacuating from Facebook to YouTube, and I had to ‘upgrade’ my knowledge too or I’d get ‘left in the ruins’.
But 2 years later:
.
.
.
“WHAT? IT’S DEAD? AND NOW I HAVE TO LEARN Snapchat MARKETING?”
I’d just burnt over a year learning YouTube.
And now, every email in my inbox was… telling me… it was… dead again!
And apparently… everyone was… mass evacuating… from YouTube to SnapChat… and I had to ‘patch up’ my knowledge too… or I’d get ‘left to die in the gutter like a dirty street rat’.
.
.
.
Sigh… Brings back some nasty ol’ memories.
If you’ve been around the block for a while…
… you probably know that…
… every other year, the biz opp and marketing guroos start coming out of the woodwork, and screaming and hollerin’ about how…
… everything’s dead!
SEO is dead!
Email marketing is dead!
Physical newsletters are dead!
YouTube marketing is dead!
Blogging is dead!
But:
20 years later? Nothing’s dead… at all!
And 2 years from now?
I suspect they’ll be screaming and rolling on the floor about how “AI MARKETING IS DEAD!”, even when it really ain’t. And never will be. So don’t fret. CrapGPT will likely still be around. In some form or other.
Because nothin’ really dies anyway.
The godfather of harsh reality and marketing, Dan Kennedy, still does marketing by fax machine. Never uses the internet. His clients still make a killing selling their stuff on DVDs. Even though you can watch YouTube for free. Savvy marketers selling stuff through postcards are still banking big bucks. I’ve been watching lots of tutorials on how to do that lately. ‘Cuz it’s so darn interesting. And almost no one’s doing it.
Yeah… everything’s still as alive as they were 30 years ago.
But trends?
They do die. And get resurrected. Over and over again.
Case in point:
The anti-tech movement is like a Californian wildfire right now, in many parts of Japan, from videos I’ve been watching.
It’s crazy seeing how…
… the newspaper business is ‘coming back from the grave’!
No, not for selling news.
But selling zines!
Which, if you don’t know, are tiny little physical newsletter-like magazines, but around 6 to 8 pages. They got invented in the 1930s in America. Sorta like mini-newspapers. But they’re going insane right now. They’re being sold in bookstores, zine fairs (something like book fairs), and… the craziest part… anyone can self-publish their own nowadays, and start their own subscription zine newsletter biz!
And yeah…
… I’ve yapped about this before but…
… same thing for the exploding trend in anti-modern, anti-tech, and the ‘pilgrimage’ back to vintage, old-school stuff.
Vinyl record players.
CDs and DVDs.
Retro gaming cartridges and consoles, like old-school Nintendos.
Retro, no-tech, Pizza Huts.
And…
… people are just migrating away from tech, social media, AI, in the tens of millions.
My point being?
This is why I DON’T follow TRENDS!
Like AI…
… or the latest AI visibility hack…
… or the latest Google SEO AI-parasite loophole.
Be’cuz:
It’s a pain in the butt learning new ‘tricks’ that don’t last!
Then having to re-learn new ones because the old ones got outdated! And having to run on that hamster wheel for 20 years without food or water… while starting from level zero every time your platform ‘dies’… like the clueless dudes I talked about in my last email… who keep trying to ‘make marketing online work’, so they can bank some coin, but never bank a red cent because they kept starting again from scratch!
A lesson I got beaten into me the hard way starting out.
I mean…
If you’re an investor?
And wanna buy in at the bottom of the trend?
And sell out at the top?
That’s fine. Actually, it’s great!
Or if your strength is constantly starting new stuff? So you don’t get so bored you can’t sleep a wink at night? More power to you, mate! Always honor your strengths!
But if you’re just an everyday entrepreneur…
… business owner…
… marketer?
Who just wants to bank some coin (a lot of coin) with as little effort as possible?
Well if you do that, my condolences to you in advance…
Anyways:
This is why in my new collection of 21 One-Minute Word Hacks (and everything I do, actually), I focus on evergreen ‘hacks’. Stuff that lives on forever. No matter how much time passes. Like the simple two-word attention hack used by some of the greatest presidents in US history, in all their speeches. That world’s greatest email marketer Matt Furey calls… the King and Queen of Copywriting… and still works like crazy today!
Or the ordinary two-word hack used by Albert Einstein to become extraordinarily famous.
Actually… the most famous scientist in history!
And…
… even after decades, it still works…
… and smart people like James Clear, author of the bestselling Atomic Habits secretly used it to go from a rinky-dink WordPress blog out of nowhere, to getting almost all the articles he posted going viral, launching him into worldwide stardom.
But almost no one knows this…
‘Cept me. Because I’ve been dissecting his writing since long before he got famous. ‘Cuz it’s darn good… and I had to figure out why!
Anyways:
Even if you don’t do any marketing at all…
… and just want another lifelong ‘survival’ skill under your belt…
… that makes you a better, more charismatic communicator…
… with your spouse, children, friends, parents, colleagues, bosses, clients, customers, enemies, kidnappers, lawyers, jury, jail warden, partners-in-crime, would-be assassinators, intergalactic aliens, future AI overlords, zombies, dead people…
… or whatever lifeform you end up contacting…
This is probably the fastest, easiest way to start doing it that I know of… so you can prepare to meet your future alien overlords from Mars, that Elon’s looking to bring back to Earth.
The link’s ‘still alive’ for 4 more days, then it’s well and truly ‘dead’:
https://themysteriousmarketer.com/one-minute-word-hacks/
Allen Walker
The Mysterious “Evergreen Survivalist” Marketer
P.S. Yes, you can use these hacks in almost any medium. Whether it’s ‘dead’ or alive. And in almost any niche, on probably any planet.
Allen Walker, the Mysterious Marketer, is the marketing genius who’s deleted more 6 & 7 figure businesses than anyone else on the planet (*all because he gets bored). He’s also known as the world’s most genius renaissance marketer. Visit his blog to read thousands of his ‘secret’ copywriting tips for getting paid to grow your email list.
This post (https://themysteriousmarketer.com/ai-marketing-is-dead) was originally published by Allen Walker, The Mysterious Marketer. And yes, you can click that link to read his newest secrets for free…